Algorithmic Bias and Racial Representation in Digital Media Platforms

Article / Journal

Author(s) / editor(s):
Jabulani Khumal

Year: 2026

Keywords: algorithmic racial bias, representation & visibility, transparency and inclusive design
Language(s): English

Abstract:
This paper examines how algorithmic decision-making on digital media platforms (social networks, search engines, recommender systems, AI-generated visuals) reproduces and amplifies racial biases via biased data, design choices, and user behavior, affecting visibility, representation and engagement and reinforcing stereotypes, exclusion and misinformation. It analyzes sources and amplification mechanisms, assesses societal consequences, and reviews regulatory, technical and ethical mitigation strategies, arguing for interdisciplinary collaboration, transparency and inclusive design to promote equitable racial representation online.

https://interresearcher.com/index.php/JIR/article/view/66/84

Post created by: Virginia Signorini