Intercultural and Interdisciplinary Perspectives on Chinese Social Media
Chapter
Author(s) / editor(s):
ByMengmeng Zhao
,
May Ying Wang
Year: 2025
Abstract:
In the rapidly evolving landscape of global digital communication, Chinese social media platforms have emerged as powerful forces, reshaping not only the digital ecosystem within China but also exerting significant influence on the international stage. As platforms like WeChat, Douyin (known internationally as TikTok), and Xiaohongshu (RED) continue to gain prominence, they have become more than mere communication tools; they now serve as dynamic arenas where cultures intersect, identities are negotiated, and diverse academic disciplines converge to unravel the complexities of digital social interactions.
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